You are on Page 3 of Section 13

 

 

  Introduction & Index

 

  What is PR 

 

  Job Expectations        

 

  Types of Media

 

  Building Relationships      

 

  Media, Hams & FCC Rules 

 

  The Basic News Release      

 

  Interviews and Live 

 

  Making your own show 

 

  Easy P.R. 

 

  Public Service Events 

 

  Piggy-back to  Events 

 

  Pictures NOW!  

 

  P.R. Research Aids 

 

  Making Friends

 

  ARES® PIO

 

  Final Exam Information

 

 

 

 

 

 

 

 

 

 

 

 

 

 

   Next Page

The “people sitting at a table – so what?” picture

 

The “leering grin.”  Not only is there no story and the lighting wrong (making for raccoon eyes), but the forced smile is actually scary.  Try to have your subjects relax, not posed.

 

 

In talking with the news department at ARRL HQ, two types of pictures come in regularly which, while well meaning, are not helpful to the image of Amateur Radio.